Social media in digital shopping – Nielsen’s report
DIGITAL SHOPPING The Topline on Online
http://www.nielsen.com/content/dam/corporate/us/en/reports-downloads/2012-Reports/Digital-Shopping-The-Topline-on-Online.pdf
- 150 milion FB users, Facebook S1 Filing, Feb 2012
- 81 billion minutes spent on blog and social metworks, Nielsen Netview, Oct 2011 (Where?? Worldwide, in the US)